Thursday, September 29, 2011

The More Things Change

The more things change the more they stay the same.

I spent years in a world where checking numbers was part of the program. And in numbers I mean sales. How much did I sell today eventually became how much did we sell today. Technology made it all worse. Those daily, weekly, monthly, quarterly and annual reports that at one time were printed on the remnants of thousands of dead trees could now be accessed with a click of a computer key, not to mention in real time.

Tracking sales, looking for trends, twisting them and bending them for purposes good or bad is a necessary business skill whether you are in the sales department or finance. And if sales is your game and management your title it can be a downright obsession that too often can take the focus off doing something to make that needle move.

I don't live in that world anymore. But as I said the more things change the more they stay the same.

With my novel officially published and available for sale on Amazon, I once again have access to up to the minute sales reports. I can tell how many e-books are being sold versus print books. I will be able to see if a guest post on another blog or a radio interview has an impact on sales. I can spend my day staring at a computer screen trying to will a bigger number or I can go market my wares to potential new readers, better yet, write something new and create more product. Yes, the obsession has returned.

But this time it feels different.

Now on sale for your reading pleasure at

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